Once the campaign status is live, paused or ended, you can view the stats using the analytics tab on the home page of your Vieworks platform which takes you to the view analytics page. Simply select the campaign and account you want to check.
The stats collected include
- days the campaign has been live
- video impressions
- video starts
- video completes
- perks claimed
- click throughs
- view through rate
- click through rate
It is also possible to see the total stats of all the campaigns and brand groups on the dashboard.
Next learn how to access data.